Agoda VIP Platinum Campaign
Encouraging User-Generated Travel Content
Encouraging User-Generated Travel Content
Client
Agoda
Industry
Travel Technology | CRM & Marketing Communications
Services
Campaigns
Info
Agoda wanted to explore whether travellers would be willing to share their travel experiences on social media in exchange for exclusive rewards such as promo codes and VIP membership benefits.
Approach
Designed a series of lead generation campaign assets focused on participation, rewards, and community engagement.
Solution
Created lead generation creatives for TikTok and Meta that encouraged users to register their interest and participate in the campaign.
• Reward-focused messaging
• Agoda VIP branding
• Strong conversion-driven CTAs
Impact
• Increased awareness of Agoda VIP Platinum benefits
• Encouraged user participation and content creation
• Generated qualified leads through social channels
Designed a social-first lead generation campaign that combined rewards, community participation, and brand engagement to encourage travellers to share their experiences and become active Agoda advocates.
Client
Agoda
Industry
Travel Technology | CRM & Marketing Communications
Services
Campaigns
Info
Agoda wanted to explore whether travellers would be willing to share their travel experiences on social media in exchange for exclusive rewards such as promo codes and VIP membership benefits.
Approach
Designed a series of lead generation campaign assets focused on participation, rewards, and community engagement.
Solution
Created lead generation creatives for TikTok and Meta that encouraged users to register their interest and participate in the campaign.
• Reward-focused messaging
• Agoda VIP branding
• Strong conversion-driven CTAs
Impact
• Increased awareness of Agoda VIP Platinum benefits
• Encouraged user participation and content creation
• Generated qualified leads through social channels
Designed a social-first lead generation campaign that combined rewards, community participation, and brand engagement to encourage travellers to share their experiences and become active Agoda advocates.
